Merry Makeover: Sephora Wants to Decorate You for the Holidays

 

An "Attention Shoppers!" staffer checks out looks

With the holidays fast approaching, Sephora has decided to do its bit to ensure that you look your best for those all-important social and familial events. This online experience asks you to upload your photo and then choose a festively fabulous look. You’re madeover mug is then placed on a paper-dollish body and turned into a holiday card that you can send to friends and loved ones.  You also get a special deal on Sephora lipstick and eye shadow.

 

 

Red may not be his best color after all

The whole thing is kind of an “Elf Yourself” without the elves, which is not all that surprising, since the folks who created this site, EVB, also did the production work on the original “Elf Yourself.”

We are certainly not the target for this execution, but wonder if masses of women will actually want to send their madeover selves to bunches of people. And we are wondering if the upload your photo and put your head on a cartoon body thing may just have run its course. One additional nit: you can’t see which Sephora products were used on your makeover until you send it to a friend. Some people may simply want to find out how to get the look, without giving the look.