Poster of Attention Shoppers! staffer being Super
The fine folks at interactive shop EVB, famous for the Elf Yourself campaign, are trying to catch lightening in a bottle once more, this time for former film-giant, now digital camera and photo-sharing giant, Kodak.
The premise of the Make Me Super site is simple and similar to Elf Yourself. You visit the site, upload a photo enter your name (if they have it) and then you can watch a video of you as a super hero doing mundane tasks as a soundtrack sings your praises.
There is also the possibility of downloading a poster of yourself as a super hero (but not the video, which is too bad). You can also buy lots of nifty Kodak merchandise—a nice coffee mug of you as a super hero for the office, perhaps—and upload your video to the site, but only if you register with Kodak’s photo-sharing site.
That is one reason why we feel this probably won’t be nearly as popular as Elf Yourself. It’s a bit more complicated—simple rules with viral—and, frankly, it feels a bit done.
Attention Shoppers! 